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Objectives and value effectiveness of the topic

What is the topic

1. Specific actions and initiatives taken by a company or organization to seize a business opportunity or solve a pain point problem

Analysis of the objectives of the topic

1. Business research to understand the expectations of the target

Using the 5W2H for thematic analysis

1. what - What is it? What is the purpose? What is the work?
   • What is the topic
   • What is the context in which the topic arises
   • What are the objectives of the topic, what are the expectations to be met and what are the main elements to be included?
2. WHY - Why? Why did you do it? What is the reason? What are the reasons?
   • Why this topic and what led to wanting to do it
   • Is it okay not to do this topic and what would be the impact of not doing it
3. when - when? What time is it done? What is the best time to do it?
   • What time to start doing it
   • What's the time frame?
4. WHERE - Where? Where to do it? Where to start?
   • Office locations, e.g. workstations, on-site
   • Cross-geographical collaboration
5. WHO - who does it? Who will take it on? Who will accomplish it? Who is responsible?
   • Who will do the topic and who will be responsible for the topic
   • Organizational structure of the team doing this topic
6. HOW - How? How to improve efficiency? How to implement? What is the methodology?
   • How to go about the topic
   • What is the methodology of the thematic approach and what are the resources that need to be invested?
7. how much - how much? To what extent? What is the quantity? What is the level of quality? What is the cost output?
   • To do those elements in the expected time frame
   • What resources are to be invested and what costs are to be incurred

analysis chart

2. Product research to understand the scope of the topic

1. Business Scope
   • Determine the scope and boundaries of the business based on the business research and the objectives of the topic
2. System scope
   1. Developing on an old system
      • Understand the value proposition of the old system, key business function modules
      • Sort out business processes and put together a business process diagram with swimlanes, or a functional module diagram
      • in the context of the objectives and operational scope of the topic.Thinking about the interaction and collaboration between the topic and the old system, doing point-of-impact analysis with the old system staff to assess risks, and difficulties
      • Sort out integration relationships between topics and systems, as well as dependencies on upstream and downstream systems and third-party external systems, e.g., upstream and downstream systems, third-party external systems, and sort out interactions and dependencies.
      • Cross-team, cross-project, and third-party system dependencies, think about the feasibility of people working together, collaborating, and supporting each other
   2. Brand new system
      • Think about the entry point to the topic and whether there is multi-access, e.g., a web system that can be accessed from a browser and a microsoft public number
        • web site
        • WeChat Public
      • Considering the objectives and business scope of the topic, think about whether to rely on upstream and downstream systems, as well as third-party external systems, and sort out the interaction and dependency relationships.
        • reptile
        • AI Intelligent Customer Service

Value effectiveness of the topic

Quantitative indicators of the value of the topic, verifying that the value proposition of the topic is addressed and fulfilled

1. How to set quantifiable indicators

1. Based on historical data analysis
2. Break down the objectives into factors based on the objectives of the topic
3. Predict changes in goals based on completion of factors

2. Key effectiveness results

1. Help medical users, fast access to medical care, 50% more efficient
2. Help users who know Chengdu Hospital to access and collect information 50% more efficiently

3. Phase milestone nodes

1. Accuracy of information collected on hospitals, at 80 per cent
2. Correct answer rate for AI functional customer service, at 80 percent
3. AI function customer service answer time, control within 3s
4. 1 month online, the number of users exceeded 100 people

4. Cost estimates

1. Developer, Input Developer and UI Designer, 1 month
2. AI Functional Customer Service
3. Cost of website deployment and WeChat registration
4. Cost of consulting experts

5. Problems, assumptions, dependencies, risks

1. Low accuracy of crawlers in collecting hospital information
2. AI-functional customer service has a low rate of correct answers
3. The hospital industry has a lot of jargon, with business processes, and how to convert them clearly
4. Crawler, crawl too much hospital information, whether it will be illegal